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What is Semantic SEO?

Semantic SEO focuses on understanding the context and intent behind search queries rather than relying solely on exact keyword matches. Google’s algorithm improvements have led to more relevant search results by considering broader connections to keywords. This requires using keyword clusters—groups of semantically related keywords—instead of single keywords, enhancing organic traffic. For instance, instead of repeatedly using “local movers,” you might use variations like “moving companies in your area” or “best movers in your area.” While implementing semantic SEO, it’s crucial to balance content length and page crowding, ensuring your landing page remains clear and engaging without overwhelming visitors.

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