Chatbots: Increased Conversion Rates

Marketing in the Offseason of Moving
October 11, 2023
Moving Company Business Report 2023
October 20, 2023

Chatbots: Increased Conversion Rates

71% of businesses in 2023 have a website. 58% of B2C (business-to-consumer) companies have chatbots on their site. If your moving company falls in that 71%, then you should have a chatbot on the home page of your site. Chatbots have been and will continue to replace phone technicians who answer calls at an in-person office desk all day. Chatbots are quick, efficient, and, most importantly, programmable to fit the individual companies’ needs. The top chatbot in October 2023 is Intercom. Intercom is one of the leading chatbot AI software that provides a free trial period and does not come across as too large or pushy on the company homepage. The last thing a company needs from a chatbot is for it to be the first thing a lead sees when they click on a website. Instead, the chatbot is there for guidance if need be, not as a first option. Consider Intercom or any other leading chatbot that your business researches to increase conversion rates of leads into customers.

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