It is true that on average, Americans might move 11.6 times in their life time. This means that the likelihood that they are informed on every aspect of moving is extremely low. This is where your business can help. Instead of expecting the customer to know everything you can help inform them on many of the important aspects of moving and provide tips. Read up on some great ways that Olympia’s Marketing Manager, Rachel Fischer says about this time of marketing in the following link: http://updater.com/blog/how-to-market-your-moving-company-tips-from-olympia-moving-and-storage